FIT / Campaign / Schiacciata (B2C)
Schiacciata: Authentic Italian Flatbread

Schiacciata: Authentic Italian Flatbread

Created by our Maestro del Pane, Roberto, our Schiacciata reflects true Italian craftsmanship. Slowly made, with only a few simple ingredients, this unique Tuscan flatbread stands out for its superior taste, its ultra-light texture and its traditional looks.

Its characteristic dimpled crust reflects the traditional 'Schiacciare' method - meaning gently pressed by fingers. Baked alla Romana, shortly at high heat in a real-flame stone oven, the direct contact with the flames also gives our Schiacciata its golden, crispy crust with distinctive blistered, dark patches.

Schiacciata: a trade-up secret

Schiacciata: a trade-up secret

As part of a premium Italian bread platform, Schiacciata is designed to drive your customers from a standard to a more premium bread experience across multiple occasions.

Rooted in true Italian craftsmanship, Schiacciata brings the authentic taste of Italy straight into your store, meeting the needs of your customers who put taste first and are actively searching for bread with a premium appetite.

True Italian craftsmanship in your store

La Loraine Group
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Schiacciata Italian Flatbread │ La Lorraine | LLBG